Sinutab
Prezence were commissioned by JWT Connect Cape Town to create a rich media banner creative advertising Sinutab - the fast, effective nasal relief spray.
The banner features an illustration of a profile of a nose clogged with illustrated congestion (literally traffic) and asks users to mouse over the creative to spray the congestion away.
Mousing over the creative expands the illustration to reveal more of the congested person's profile and more illustrated traffic congestion. The user's cursor turns into a Sinutab bottle so that they can spray away the congestion: clicking the bottle releases spray that erases the congestion. Much like the product itself the results are instantaneous - fast and effective.
The creative was built using the Eyeblaster library and is served via the Eyeblaster platform.
Other Interactive Systems
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Goodyear Widget
Prezence created an installable branded desktop widget for Goodyear which users can download and have access to content feeds such as weather, financial indicators, news and traffic as well as Goodyear special offers and promotions. -
Get Better, Get Benylin!
Prezence were commissioned to create a rich media banner creative that effectively communicated the 'take a Benylin day' brand positioning: if you're sick, keep it to yourself and stay home. -
SMS2screen
Prezence produces a wealth of interactive mobile applications including highly functional SMS2screen applications for events, competitions and enhanced user interaction managed via Prezence's Interactive SMS system. -
Linkin Park on EntertainmentAfrica.com
A flash takeover of the EntertainmentAfrica.com website featured a streaming video clip of Linkin Park band member Joe Hahn promoting their new release. The ad was served to all users who visited the portal in a 48 hour period.